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We will assign an Event Manager who is responsible for overseeing and orchestrating the day-to-day operations of the Event. The Event Manager will be at your store every day the doors are open and remain there until the Event is complete. Our Event Managers are highly motivated seasoned veterans. They treat the store as if it were their own while remaining respectful of the fact that they are performing a service for you and your staff.
Advertising brings the buyers through the door. The WP sales team will close the sales! The WP sales personnel are the Elite closers in the industry. They are trained using our nationally recognized WP Selling System and they ensure honest ethical business practices.
*The sales associates and event manager selected to work in your Event will be those best suited to work in your type of store and geographical region. You pay for none of their expenses.
If available, In-house sales personnel are welcomed to participate fully during a WP event. WP will incorporate in-house sales personnel into the event project and provide them with extensive training prior to the commencement of the event. Both during and after the event our clients will see a significant increase in the closing abilities of in-house sales personnel, benefiting your company long after the event has concluded.
WP will conduct an in-depth analysis of your office and delivery operations. WP will make recommendations regarding back office, staffing, delivery, warehouse activities, and overall event operations including daily and weekly reporting. Our cost-effective approach ensures an event concluding with a healthy bottom line.
If inventory support services are needed during the event WP will accommodate the client’s needs. The inventory is consigned to client; client pays for the WP inventory only as it sells. Client retains 100% of the profits from their current inventory and WP sold inventory. Best of all, at the conclusion of the event, WP will remove any unsold WP inventory at no cost to client. If inventory support is not required during the event, WP will only participate as an advisor regarding the event’s inventory plan.
WP’s powerful and proven event advertising program will drive the high-level traffic required to achieve and exceed event sales goals. WP’s events are theme driven and carry very relevant messaging. This messaging creates buyers not shoppers. WP will utilize a broad range of advertising mediums when putting together the advertising plan with your approval. Best of all, WP will guarantee the advertising budget. If we exceed the client’s event guaranteed advertising budget……. WP will write client a check for the difference. No other company in the industry makes that guarantee….
WP’s Advertising Program is second to none. WP prides itself not only in dramatically increasing your sales volume, but
also in Establishing a New Customer Base. You will see customers for the first time along with your current clientele. You will also see those that have shopped you previously but did not buy. In essence, we are drawing customers from your competitor’s current business, NOT your future business. Often after the event ends, clients will experience sustained increases from their pre-event sales volume due to the residual effects of the WP marketing campaign.
WP will guarantee a Gross Profit Margin for any type of fee based formatted event selected. At the conclusion of the event, if the overall average gross margin is below the Guaranteed Margin, WP will write you a check for the difference.
One of the keys to achieving high event-ending profits is to shrink overhead percentages by producing a tremendous volume of business in a short period of time. It is a myth to believe that an enormous amount of money is required to be spent on additional labor and overhead during an event. Minimal additional labor and overhead is required for the achievement of a successful event project when utilizing WP’s event program.
We believe the less we interfere with your normal recordkeeping, the better. Weekly, your Event Manager will prepare a financial report. This report includes all the important data necessary to determine the progress and profitability of the event. WP Does Not Control Your Money. We will NOT require you to open a special bank account.
It is your store. You stay in control. We understand we are guests and We Work for You and your Staff. We understand this is where you live, shop and socialize. We will maintain your good name and Protect your Brand.
Many variables are considered when recommending the appropriate event project term. In order to avoid diminishing returns of a prolonged event, terms range from two to eight (2-8) weeks for “Positive Impact” events and twelve to sixteen (12-16) weeks for the “Total Liquidation” events. In most instances, state law dictates the term for liquidation formatted events.
WP will conduct an in-depth analysis of your office and delivery operations. WP will make recommendations regarding back office, staffing, delivery, warehouse activities, and overall event operations including daily and weekly reporting. Our cost-effective approach ensures an event concluding with a healthy bottom line.
If inventory support services are needed during the event WP will accommodate the client’s needs. The inventory is consigned to client; client pays for the WP inventory only as it sells. Client retains 100% of the profits from their current inventory and WP sold inventory. Best of all, at the conclusion of the event, WP will remove any unsold WP
If inventory support services are needed during the event WP will accommodate the client’s needs. The inventory is consigned to client; client pays for the WP inventory only as it sells. Client retains 100% of the profits from their current inventory and WP sold inventory. Best of all, at the conclusion of the event, WP will remove any unsold WP inventory at no cost to client. If inventory support is not required during the event, WP will only participate as an advisor regarding the event’s inventory plan.
inventory at no cost to client. If inventory support is not required during the event, WP will only participate as an advisor regarding the event’s inventory plan.
WP’s powerful and proven event advertising program will drive the high-level traffic required to achieve and exceed event sales goals. WP’s events are theme driven and carry very relevant messaging. This messaging creates buyers not shoppers. WP will utilize a broad range of advertising mediums when putting together the advertising plan with your approval. Best of all, WP will guarantee the advertising budget. If we exceed the client’s event guaranteed advertising budget… WP will write client a check for the difference. No other company in the industry makes that guarantee….
WP’s Advertising Program is second to none. WP prides itself not only in dramatically increasing your sales volume, but also in Establishing a New Customer Base. You will see customers for the first time along with your current clientele. You will also see those that have shopped you previously but did not buy. In essence, we are drawing customers from your competitor’s current business, NOT your future business. Often after the event ends, clients will experience sustained increases from their pre-event sales volume due to the residual effects of the WP marketing campaign.
WP’s powerful and proven event advertising program will drive the high-level traffic required to achieve and exceed event sales goals. WP’s events are theme driven and carry very relevant messaging. This messaging creates buyers not shoppers. WP will utilize a broad range of advertising mediums when putting together the
advertising plan with your approval. Best of all, WP will guarantee the advertising budget. If we exceed the client’s event guaranteed advertising budget……. WP will write client a check for the difference. No other company in the industry makes that guarantee….
WP’s Advertising Program is second to none. WP prides itself not only in dramatically increasing your sales volume, but also in Establishing a New Customer Base. You will see customers for the first time along with your current clientele. You will also see those that have shopped you previously but did not buy. In essence, we are drawing customers from your competitor’s current business, NOT your future business. Often after the event ends, clients will experience sustained increases from their pre-event sales volume due to the residual effects of the WP marketing campaign.
WP will guarantee a Gross Profit Margin for any type of fee based formatted event selected. At the conclusion of the event, if the overall average gross margin is below the Guaranteed Margin, WP will write you a check for the difference.
One of the keys to achieving high event-ending profits is to shrink overhead percentages by producing a tremendous volume of business in a short period of time. It is a myth to believe that an enormous amount of money is required to be spent on additional labor and overhead during an event. Minimal additional labor and overhead is required for the achievement of a successful event project when utilizing WP’s event program.
We believe the less we interfere with your normal recordkeeping, the better. Weekly, your Event Manager will prepare a financial report. This report includes all the important data necessary to determine the progress and profitability of the event. WP Does Not Control Your Money. We will NOT require you to open a special bank account.
One of the keys to achieving high event-ending profits is to shrink overhead percentages by producing a tremendous volume of business in a short period of time. It is a myth to believe that an enormous amount of money is required to be spent on additional labor and overhead during an event. Minimal additional labor and overhead is required for
the achievement of a successful event project when utilizing WP’s event program.
We believe the less we interfere with your normal recordkeeping, the better. Weekly, your Event Manager will prepare a financial report. This report includes all the important data necessary to determine the progress and profitability of the event. WP Does Not Control Your Money. We will NOT require you to open a special bank account.
It is your store. You stay in control. We understand we are guests and We Work for You and your staff. We understand this is where you live, shop and socialize. We will maintain your good name and Protect your Brand.
Many variables are considered when recommending the appropriate event project term. In order to avoid diminishing returns of a prolonged event, terms range from two to eight (2-8) weeks for “Positive Impact” events and twelve to sixteen (12-16) weeks for the “Total Liquidation” events. In most instances, state law dictates the term for liquidation formatted events.